Newsletter

MIKE DONNELL                                                                                         DONNELL RODEO PROMOTIONS                                                                          503 N MAIN STREET STE 712                                                                            PUEBLO, CO  81003                                                                                            719-543-6458                                                                                                mdonnell@interaccess.com

Coors Cowboy Club Contact:  Chris Reed                                                      806-433-8359

  COORS COWBOY CLUB WILL PRODUCE WOMEN’S RANCH RODEO ASSOCIATION WORLD FINALS AT AMARILLO NATIONAL CENTER IN OCTOBER, 2011

          WRRA and Coors Cowboy Club Reach Five Year Agreement

          January 18, 2011.... The Coors Cowboy Club of Amarillo, TX and the Women’s Ranch Rodeo Association (WRRA) have announced that the WRRA’s 2011 World Finals will be held at the Amarillo National Center October 13, 14, 15 and produced by the Coors Cowboy Club. The two groups have agreed to have the event in Amarillo for the next five years. 

            WRRA rodeos feature 4-women teams competing in five different events including sorting, trailer loading, doctoring, tie down/mugging and branding. There will be 16 teams competing in the finals.  There will also be a WRRA event as part of the Coors Club Ranch Rodeo being produced by the Coors Cowboy Club in Amarillo on June 4, 2011.

            The WRRA was formed in 2005 by a group of women who wanted to have their own association and compete among themselves. Billie Franks, one of the original organizers and still the group’s key administrator said.  “We enjoy competing against each other and we have demonstrated that we have the skills required to excel at this sport. We believe holding our World Finals in Amarillo each fall will alert rodeo fans to our sport and our association,” she said. “We are extremely pleased to partner with the Coors Cowboy Club in this program. The Club has extensive experience producing and promoting ranch rodeos and other events in Amarillo. We all believe the popularity of this event will grow each year, she added.”

            Chris Reed of the Coors Cowboy Club noted that the agreement creates a unique opportunity for rodeo fans in Amarillo and the surrounding area to learn about and enjoy an important type of ranch rodeo competition.  “The women who compete in the WRRA are skilled cowgirls. Many of them live on working ranches compete in other ranch rodeos and roping events throughout the year.  Those attending the World Finals will certainly find the level of competition and the excitement of the event to their liking, he said.”

            The Coors Cowboy Club was formed in 2000 to promote Amarillo and the cowboy way which means helping your neighbor. The Club consists of more than 100 active members from varied backgrounds and occupations. It was formed in response to a perceived need in the community for volunteer manpower for numerous events, functions and charities in and around the Texas Panhandle. It has helped host events such as The National Cutting Horse Association, United States Team Pinning Association and The Cowboy Mounted Shooters competitions. Members also volunteer with programs sponsored by Eveline Rivers' Make a Child Smile Project, AQHA, 100Club of Amarillo, WTAMU Athletics, Khiva Shrine, Homes for our Troops and Amarillo area law enforcement.

            More can be learned about the WRRA by visiting womensranchrodeo.com or  www.rodeopromotions.com.   Additional information about the Coors Cowboy Club is available at coorsranchrodeo.com

COWGIRL TUFF CLOTHING COMPANY AND WOMEN’S RANCH RODEO ASSOCIATION REACH SPONSORSHIP AGREEMENT.

            Pueblo, Colorado, June 7, 2010, Cowgirl Tuff, one of the nation’s fastest growing marketers of women’s western clothing has reached a sponsorship agreement with the Women’s Ranch Rodeo Association for the remainder of 2010 season and for the 2011 season.

            In return for merchandising and publicity coverage at WRRA rodeos and marketing support through the Association’s other media relations and marketing programs, Cowgirl Tuff will provide merchandise coupons which will be given to cowgirls winning certain events at WRRA rodeos.

         The WRRA, formed in 2005, features women only teams competing in a series of ranch rodeos throughout the year, culminating in a national finals each October.  Between eight and 12 teams compete in five events at each rodeo. Each team has four contestants. The events include sorting, trailer loading, doctoring, tiedown/mugging and simulated branding. 

            In 2010 the WRRA will produce or sanction at least 16 rodeos throughout Kansas, Oklahoma, Texas and New Mexico. The 2010 Finals will be held in Lyons, KS in October. During 2011 the Association’s goals are to add more rodeos and increase the number of teams.  

            “The WRRA cowgirls, many of whom also live on working ranches exemplify the personality, value and quality of the Cowgirl Tuff brand,” said Lisa Bollin, founder and owner of the company. “They are tough, hardworking women on horseback, in the arena dirt and at home but they also appreciate high quality, popular, fashionable western clothing when they aren’t working or competing. We look forward to our relationship with WRRA. 

            “We are thrilled to have Cowgirl Tuff as a marketing partner,” added Billie Franks, the administrator of the WRRA. “Every cowgirl knows about the company and the brand. We believe this will be a very productive program for both organizations.”

FOR ADDITIONAL INFORMATION                                                                     MIKE DONNELL AT                                                                                   DONNELL RODEO PROMOTIONS                                                                          503 N MAIN STREET STE 712                                                                            PUEBLO, CO  81003                                                                                            719-543-6458                                                                                                mdonnell@interaccess.com or www.rodeopormotions.com 

TOTAL EQUINE™ HORSE FEED AGREES TO WOMEN’S RANCH

                                  RODEO ASSOCIATION SPONSORSHIP

            Pueblo, Colorado June 23, 2009 ----- Total Equine™ horse feed, headquartered in Garden City, Kansas has agreed to become a sponsor of the Women’s Ranch Rodeo Association (WRRA) beginning June 1, 2009.  The sponsorship will extend through December 31, 2010. It includes on-site rodeo and online marketing and media activation for the duration of the sponsorship. .

            Ranch rodeos have long been popular in the West. The events require strong horsemanship skills as well as a knowledge of cattle and replicate those tasks still carried out on working ranches every day. For many years, women have competed on ranch rodeo teams along with men. In 2005, a group of these women decided to form their own association to  compete among themselves similar to women’s competition in  golf, tennis, soccer and basketball. 

            WRRA rodeos feature women-only teams competing in a series of ranch rodeos throughout the summer culminating in a national finals in October. Like other ranch rodeos, WRRA rodeos are team events with four contestants on each team. The association currently has 13 rodeos scheduled for the year in Kansas, Oklahoma and Texas with the possibility of more to be added. The finals will be held in October in Lyons, Kansas. 

            “Our company has always been a supporter of ranch rodeo as a sport and a marketing opportunity, said Harry Anderson, president of Total Equine. “We are excited to have the opportunity to work with the WRRA which has a unique position in the sport. We believe the WRRA will help us gain additional recognition and greater penetration into the ranch and horse owner market.”

            “We are extremely pleased to have Total Equine as a sponsor,” said WRRA spokesperson Billie Franks. “ As women who are both contestants and  part of the ranching world we understand the importance of having strong, healthy horses. Our members and our fans represent ranches and horsemen who appreciate the need to care for horses properly. We look forward to introducing the company to our contestants and fans and to working with the firm.”

            Anderson described Total Equine feed’s primary features as extremely high digestibility with a combination of nutrients and ingredients that maximize hoof quality and growth, reduce anxiety and enhance muscling. He noted that in most situations it reduces voluntary hay intake by 25 ‑ 50%

FOR ADDITIONAL INFORMATION                                                                     MIKE DONNELL AT                                                                                   DONNELL RODEO PROMOTIONS                                                                          503 N MAIN STREET STE 712                                                                            PUEBLO, CO  81003                                                                                            719-543-6458                                                                                                mdonnell@interaccess.com or www.rodeopormotions.com 

Teams & Rodeos

We are always looking for new rodeos and we have riders that need teams and teams that need riders.  If you have suggestions and/or names of riders/teams, contact Billie Franks at 620-326-1083 or 620-358-3883 or by email at billienchet@yahoo.com